A list of articles that I’ve found over the past month that are absolute “must-reads”.
- 5 Steps for Successful Social Media Damage Control by Sharlyn Lauby – Her post is as excellent guide for protecting your reputation during a online PR crisis.
- Old Media, New Media and Where the Rubber Meets the Road by Mark Sigall – This post isn’t specifically about social media but I’ve included it because of his outstanding insight into understanding the value you offer your audience.
- Measuring the Success of Social Media by Tom Chapman – The correct answer to understanding social media ROI.
- The Everyday Evangelist by Jess Sloss – This piece reminds us about the most important people that your organization should be influencing.
- Social Media: 4 Proven Models for Connecting with People by Leigh House – A slideshow presentation that offers the crystal clear examples of how organizations should be using social media to connect with people.
- You are Always On by Chris Brogan – How to approach a sticky situation when you are the representative of a brand
- Tapping the Power of the Groundswell by Charlene Li – She wrote the book on social media and this slideshow is a shortcut to strategies for focusing on relationships
- Since When are blogs NOT Social Media by Brian Clark – A reminder not to neglect one of your most important online outposts
- Laying Out Your Online Experience by Chris Brogan – Forget the jargon, what do people want when they turn to social technology?
- 6 ways to Use Twitter to Market your Small Business by Alison Woo – This is as simple as it gets.
- Friendfeed as a social media strategy tool by John Haydon – A wonderful article outlining how you can use Friendfeed to enhance your social media strategy. (Yes I talk about Friendfeed a lot but for good reason… and you don’t have to take my word for it)
- Top 10 Guidelines for Corporate Social Media Policies by Todd Defren – This is absolutely the best set of guidelines I’ve ever seen concerning social media. Excellent resource for individuals and organizations.
- The Hardest Things to Teach your Clients about Social Media Marketing by Rebecca Kelley – An very complete list of the realities of Social Media
And finally for a bit of a lighter take on Social Media check out:
- 10 Questions to Evaluate a Social Media “Expert” by Ian Lurie – This piece will have you in stitches!
Let me know which articles you like best and if you have a recommendation just leave a comment or Tweet me @tsudo. Thanks for reading.
Update: I’ve got an entire website dedicated to the best social media articles and guides. Find the latest recommendations at NetworkEvangelist.com
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{ 14 comments }
Great collection, @tsudo!
Thank you sir, I found at least 2 or 3 of these from you but I couldn't find a way to give attribution for all the links.
Where's the link to Brant's Whiskey Tango Foxtrot is Twitter talk?
I've actually never got to see @brantc's Whiskey Tango Foxtrot is Twitter. I'm not sure it is online. I'd like to see it though.
Maybe if we starting chanting “Brant! Brant! Brant!” he'll bust it out for us.
Great collection, @tsudo!
Thank you sir, I found at least 2 or 3 of these from you but I couldn't find a way to give attribution for all the links.
Where's the link to Brant's Whiskey Tango Foxtrot is Twitter talk?
I've actually never got to see @brantc's Whiskey Tango Foxtrot is Twitter. I'm not sure it is online. I'd like to see it though.
Maybe if we starting chanting “Brant! Brant! Brant!” he'll bust it out for us.
Hi Keith (aka Tsudo),
Thanks for the shout out! As a former TV news person, it's all about breaking it down.
On a completely different note, how do you like Thesis? I was considering it for a blogsite.
Keep doing the great work. Your blog is highly informative.
Thanks so much for stopping by I really enjoyed your piece.
It's funny that you ask about Thesis. It has now been on my blog four about 20 hours (just switched yesterday). I can say without a doubt I love it! I resisted due to price for quite sometime but finally got it and now I wish I'd done it sooner. The site is still a bit plainjane while I'm playing with the design but it was time to change.
Things I love about Thesis.
-great guides/helps/tips
-much better performance
-lots of options
My take? Don't hesitate.
Thanks, Keith! Glad you found my post useful. Stop by again!
Take care,
John
Thanks, Keith! Glad you found my post useful. Stop by again!
Take care,
John
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